When you Choose Novato you’ll find the location, workforce and market opportunities to inspire business success.

Economic Snapshot

Business Growth

Novato is home to more than 2,800 local businesses and employers.

Source: Bureau of Labor Statistics

Booming Population

Novato’s population is predicted to grow by 32% by 2060, compared to an average of 10% for Marin County.

Source: California Dept. of Finance

Higher Education

The number of Novato residents with a bachelor’s or graduate degree is 12.8% above the state average.

Source: US Census Bureau

Aged to Perfection

The average age of Novato residents is 42.5.

Source: US Census Bureau

Household Incomes

The average household income in Novato is $119,329.

Source: California Dept. of Finance

Student Success

63% of Novato students scored above 1,500 on the SAT Test compared to 42% statewide.

Source: Novato Unified School District

We Are Here for You

Whether you’re considering a new business venture or need help developing an existing one, the Novato Economic Development Team is here for you. Please let us know how we can help and we’ll be in touch.

Contact Us

City of Novato
Economic Development Team
922 Machin Ave
Novato, CA 94945


Tel: (415) 899-8999
Email: econdev@novato.org